Advertise With Us
Put your business in front of Pensacola — on the station Pensacola is starting to watch, read and trust.
The station
Pensacola Watch News Pensacola is a brand-new, digital-first local news station — independent and standalone — publishing local news, weather, traffic, investigations and sports for Pensacola, Escambia County and the western Panhandle around the clock. Our newsroom publishes new stories every day, and our audience is growing with every one of them. We are new and we are honest about it: this is the ground floor, at ground-floor rates, and the businesses that start with us now are the ones Pensacola will know by heart. Current audience figures are available on request — just ask.
Why here
Local readers, local intent. The people reading Pensacola Watch News Pensacola live, work, shop and hire in Pensacola and Escambia County. Your ad runs beside the news they check every morning — not in a national feed next to a stranger's post.
Every ad is labeled
Every advertising unit on this site carries a visible "Advertisement" label, and sponsored content is labeled "Sponsored." That is the law of this station and a condition of Google News — and it protects your brand as much as it protects our readers.
FORMATS & RATES
Leaderboard
970×90 · 728×90 on smaller screens
The top banner under the masthead on every page of the site — the first thing every reader sees.
$300 / month
Sidebar Box
300×250
In the right rail beside top stories and next to every article — on screen the whole time a reader is on the page.
$250 / month
In-Story Box
728×90, inside the article
Placed inside the story itself, right in the reading flow of every article the newsroom publishes.
$200 / month
Sponsored stories
Sponsored stories are available at $150 per story. A sponsored story is written with you, published in the flow of the site, and always labeled "Sponsored" at the top — our readers trust this station because we never disguise advertising as news.
How to buy
Email the sales desk at advertise@pensacola.twanews.com — tell us your business, the format you want, and when you want to start. We reply with available dates and a simple agreement; your ad can be live within days. Or send the inquiry form below — it goes straight to the sales desk, not the newsroom.